The Impact of Blogging for Businesses

The Impact of Blogging for Businesses

It’s been over 25-years since Justin Hall, a Swarthmore College student, penned the first-ever blog post in 1994. The technology has come a long way in the last two and a half decades, and it continues to be a popular content strategy for internet marketers all around...
Social Media – Why is It Important?

Social Media – Why is It Important?

Is your website or business using a social marketing strategy? If not, you’re missing out on a tremendous source of revenue. Social media platforms are the new era of social communications, and with more users turning to mobile devices for their internet fix, the...
What is Google AdWords?  Is It Worth It?

What is Google AdWords? Is It Worth It?

So, you need to promote your business online, and everyone’s telling you that Google AdWords is the best route to go with your marketing budget – But is this form of online advertising worth the money? What Is Google AdWords? When you set up your Google AdWords...
What Is Digital Marketing?

What Is Digital Marketing?

Digital marketing is one of the most important factors that can help to ensure the success and longevity of small businesses, independent owners and new start-up business ventures. Just like commerce has evolved from physical brick-and-mortar locations to online...
Is Your Small Business Online?

Is Your Small Business Online?

The rules of business are changing. With retailers closing doors at a rapid pace, business owners need to examine their company’s marketing strategy. The simple fact is, if you’re not online in 2020, then your competition is leaving you behind. As a business owner,...